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case-studies
GLOSSYBOX: Beauty Wrapped
GLOSSYBOX’s 2026 Advent Calendar starts with a simple idea: what if the calendar felt like the present itself?
THG Studios
case-studies
ESPA: Christmas Gifting 2026
ESPA’s Christmas 2026 collection is built around a quieter kind of luxury.
THG Studios
case-studies
Myprotein Winter Arc 26: a story, not a stockpile
For Myprotein’s Winter Arc 26, the countdown became a 24-day training journey, paring products with daily challenges to keep customers engages from the first door to the finish line.
THG Studios
case-studies
This is How We Move: A creative campaign for Transport for Greater Manchester, bringing the Bee Network to life
Every kid presses their face to the bus window, waiting to see what’s next. We built a campaign out of that feeling, with Transport for Greater Manchester (TfGM).
THG Studios
case-studies
A World Record in Commerce: Inside THG Studios' 'Runway to the Future'
Fusing generative AI, custom event technology, and physical set design to make inspiration instantly purchasable
THG Studios
case-studies
From Street to Screen: Redefining Social Engagement for Sky Vegas
Reimagining digital generosity with an interactive phone box installation in the heart of Manchester.
THG Studios
case-studies
Gifts Worth Fighting Over: Elevating LOOKFANTASTIC's Festive Gifting Campaign
Bringing cinematic storytelling and influencer-led cultural impact to the UK's ultimate festive gifting destination.
THG Studios
case-studies
Experiential Storytelling: Establishing ESPA's Global Experience-Led Identity
Transforming product-led marketing into immersive, cinematic narratives that consumers can feel.
THG Studios
case-studies
The World’s First Padel Court Built for Content Creators: Inside SMASH
Proving how brands can authentically intersect with sport and culture through experience-led storytelling.
THG Studios
case-studies
From Footfall to Loyalty: Re-Engineering Travel Retail for Club Avolta
Creating a unified visual identity and AI-enabled content engine to capture traveller attention on the move.
THG Studios