What we did
Shooting over two days in our own in-house studio, we created a minimalist set in keeping with the brand’s clean and simple style. Holding back on props let the unique textile designs take the lead and shine. And to celebrate the new collection, we organised an exciting launch event at our HQ.
How it worked
The shoot was a great success, producing more than 40 images and five gifs – all which could be used online, across social, email, promotional leaflets and lookbooks. What’s more, the launch event gave us plenty of exciting content to keep our blogs and social media channels fresh.